Longtail Social Media Presentation at Triba…..
Hmm, where to begin is the question….
If there were ever a good place to begin I suppose it would be to start from the very beginning, a very good place to start,….

La Audience…PR Net Group.

La Venue…Triba is a mommy home. That’s the best way I can explain it in layman’s terms. It’s a place where stressed moms, soon-to-be mom’s, contemplating-motherhood-potential moms, go to find some holistic advice and rest & relaxation. Dale (the brains behind the centre),was inspired by her driving ambition as an entrepreneur as well as her recent 6 year journey with her own child, conceptualized this in her mind and made it a reality. She was gracious enough to allow us to present at her centre.

So who would be leading us in our quest for knowledge about the unknown world of online?Ingrid Rubin of course!

Ingrid was introduced by Renee of Little Black Book Fame and the journey for our audience began.
Ingrid spoke about social media and how companies can better manage their Public relations with regard to their company image and branding with none other than the wonderful world of online, by participating in the conversation with a well thought through strategy.

Basically it was deduced that everybody had heard about some or all of the social media technologies but no one was too informed about how to even start trying to tackle the beast that is online strategy.

Is understanding online strategy (when you are new to the concept) difficult? YES! It is difficult to understand BUT with a speaker as eloquent as Ingrid it turned out to be almost child’s play for them. The key phrase in everyone’s mind was surely, “Where do I sign up?”

This is what she can do! I know, it’s her big red bag that she carries with her all the time that holds the secret to her talent!

Everything went off well, but as usual…so much to talk about …so little time…always the case.
We also had the privilege of listening to a man who believes that helping the poor in South Africa will help our crime statistics decrease, help our economy to rise and help us to enjoy our life here in S.A. this dynamic speaker was Stephen Thomas from a company called 1 IN 1 OUT.
His basic premise was that we as corporates can help assist his organization in contributing to the well being of our country.

We also met another interesting lady who has oodles of useful information at her fingertips. Marion Scher, a journalist, who writes for Bizcommunty and M&G (Mail & Guardian), as well as PR for UNILEVER spoke to Ingrid and I and we were so intrigued by her vast knowledge that we encouraged her to blog about all her experiences.

Ingrid and I thoroughly enjoyed the interactive session and judging by the smiles and thank yous, so did everyone else. Watch this space for when the longtail team will be out there spreading the gospel again….

To see the longtail Social Media presentation visit http://www.pr-net.co.za/