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	<title>Comments on: Rob Stokes-Search me</title>
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	<link>http://www.emarketingtrends.co.za/2008/09/rob-stokes-search-me/</link>
	<description>Verbal Acrobatics &#38; Graphic Gymnastics</description>
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		<title>By: Melt du Plooy</title>
		<link>http://www.emarketingtrends.co.za/2008/09/rob-stokes-search-me/comment-page-1/#comment-217</link>
		<dc:creator>Melt du Plooy</dc:creator>
		<pubDate>Mon, 22 Sep 2008 07:07:03 +0000</pubDate>
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		<description>Hi Reinhardt, Thanks for the comment. SEO is certainly vital and it should not be the only strategy one needs to look at when marketing a site, but I disagree that SEO alone is a waste of bandwith. I do however understand what you&#039;re saying and agree that once the visitor arrives at the site where SEO has been implement, there needs to be a call-to-action or at least useful information on the site.

A &quot;direct response&quot; alone again is not the only solution but certainly helps. A site that not only gives good content but also involves the user is best. Integration is the answer - provide content, a social element (blog/forum), call-to-action, easy to find contact form, etc - this will add value.

Finally, Rob Stokes is well-known in the SEM industry. He is currently the CEO of Quirk eMarketing and the author of &quot;eMarketing, the essential guide to online marketing&quot;. Take it from me that his comment and reputation is credible. :)</description>
		<content:encoded><![CDATA[<p>Hi Reinhardt, Thanks for the comment. SEO is certainly vital and it should not be the only strategy one needs to look at when marketing a site, but I disagree that SEO alone is a waste of bandwith. I do however understand what you&#8217;re saying and agree that once the visitor arrives at the site where SEO has been implement, there needs to be a call-to-action or at least useful information on the site.</p>
<p>A &#8220;direct response&#8221; alone again is not the only solution but certainly helps. A site that not only gives good content but also involves the user is best. Integration is the answer &#8211; provide content, a social element (blog/forum), call-to-action, easy to find contact form, etc &#8211; this will add value.</p>
<p>Finally, Rob Stokes is well-known in the SEM industry. He is currently the CEO of Quirk eMarketing and the author of &#8220;eMarketing, the essential guide to online marketing&#8221;. Take it from me that his comment and reputation is credible. <img src='http://www.emarketingtrends.co.za/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Reinhardt</title>
		<link>http://www.emarketingtrends.co.za/2008/09/rob-stokes-search-me/comment-page-1/#comment-213</link>
		<dc:creator>Reinhardt</dc:creator>
		<pubDate>Fri, 19 Sep 2008 22:04:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.emarketingtrends.co.za/?p=329#comment-213</guid>
		<description>SEO is vital for any online and offline business. But it&#039;s not the only thing that carries weight. Without direct response integrated into the person&#039;s website, SEO will result in a waste of bandwidth in my opinion.

I haven&#039;t heard of this Rob Stokes before though. But I&#039;ll check out his site for credibility.

Regards,
Reinhardt</description>
		<content:encoded><![CDATA[<p>SEO is vital for any online and offline business. But it&#8217;s not the only thing that carries weight. Without direct response integrated into the person&#8217;s website, SEO will result in a waste of bandwidth in my opinion.</p>
<p>I haven&#8217;t heard of this Rob Stokes before though. But I&#8217;ll check out his site for credibility.</p>
<p>Regards,<br />
Reinhardt</p>
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