Many small business owners and even large corporates fall into the trap of only investing into a short term online marketing strategy. Some think that they only need to promote their website once by sending a once-off email campaign, or running a PPC campaign for a couple of months to promote a special of some kind or even just optimize their websites to get a better ranking or get indexed in the Search Engines.

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If you want to find out more information on how your business can successfully generate your own referrals through the use of online tools, be sure to pick up a copy of the February edition of the Entrepreneur Magazine. Managing Director Ingrid Rubin and Search Marketing Manager Melt du Plooy feature on page 46 and share some of their experience.

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I’ve been silent for quite a while, so today, I am breaking that silence with a few good articles. Here they are, in no particular order…

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